Protect Your Gnomes

This was a new international campaign for Hive – promoting their new Hive View Outdoor Security Camera.

The campaign centres around a group of garden gnomes dramatising how the smart security camera will make them feel safer in their little world.

The ‘Protect your gnomes’ campaign represents a shift in tone for the brand, using a more jovial, light-hearted approach to promote the market-leading features of the Hive View Outdoor – which include night vision, two-way audio, motion, sound and person detection and notifications straight to your phone.