The Prince’s Trust
Parallel Lives
Without the support of the Prince’s Trust, generations of young people would not have been able to fulfill their potential for a better future. ‘Parallel Lives’ depicts the life of Rachel – a typical young person the Prince’s Trust helps. The ad is a mirrored screen showing two versions of her life. At first glance, Rachel’s parallel lives are very similar, however, as the ad unfolds, we see the stark and troubling differences in her story.