The new integration

More agencies are collaborating on custom-made units to serve clients from within. Toyota as a The & Partnership’s client proves that this working way is trending.

According to Johnny Hornby, founder of The & Partnership, one of the fundamental reasons is to have a single fundamental question.

The&Partnership defines resources and costs first and shares benefits last. The data revolution means that the customer needs to go fast and an integrated team seems to be the solution.

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